Jess Bio

JESS ZETZMAN, communications advisor

Jess is a marketing executive with fifteen years of experience leading strategic communications, branding, thought leadership, digital marketing, and project management for social impact organizations. Throughout her career, she has crafted national campaigns that incorporate emergent technologies and digital media alongside more traditional channels to drive action and prompt meaningful change—such as the award winning #FacesofFounders campaign and the marketing strategy for the national bestselling book Be Fearless. Jess has also spearheaded award-winning website redesigns, produced a Shorty Social Good Award-nominated storytelling series, and is a recognized thought leader in marketing strategy, digital communications, and philanthropy with speaking engagements at notable events such as SXSW and the PRSA National Conference. She has diverse experience working in economic development, both domestically and internationally in Cameroon and Zambia. She holds a Bachelors of Commerce from McGill University where she developed a deep love for hockey and the Montreal Canadiens. #GoHabsGo

When she’s not leading marketing and communications efforts at high-impact organizations, Jess enjoys exploring DC’s fantastic food scene, serving as the Vice Chair of the board of directors of FRESHFARM, one of the nation’s largest farmers market organizations, constructing crosswords, and chasing after her spirited toddler.
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